Next week Cognos takes the covers off the next generation of performance management in NY during a live event called The DNA of Performance Evolution in New York City. The event takes place at Gotham Hall next Tuesday the 15th and includes keynotes by Rob Ashe and Q&A with John Hagerty of AMR as well product demonstrations and a customer discussion with Southwest Energy.
The main stage product demo on the agenda is titled "Experience Performance Management Innovation." I will be happy to offer my candid view on Cognos' delivery of this promise as I will be attending the event and hoping to blog in real time if at all possible.
Interesting to note that Cognos is clearly promoting Cognos 8v3 as evidenced by their web links and details on the site. Regardless of the marketing around the assertion of innovation, the launch is clearly important to Cognos 2008 plans. They are doing a similar agenda as a road show as well as a virtual event. Expect customers and partners to be just as interested in the new relationship with IBM as they are in the latest release.
More from NYC.
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